WORK WITH ME
Your story, told by a journalist
In-depth tests, interviews and stories for brands that want credibility in the Finnish market.
A journalist tests what really works, to make your choices easier.
I work with brands whose product or service makes life better, including brands entering the Finnish market. Ways we can work together:
- Tests of beauty and wellbeing products, treatments, recovery and choices for a better life, in English and Finnish
- Modelling and tests of clothing that make you look and feel better
- Event coverage with interviews, reporting, social videos, articles and photos
- Interviews and stories for your own channels
Audience
My typical follower is a woman aged 35–54 who is interested in beauty and wellbeing, values her own life and is ready to invest in herself.
My readers find me when they are making a decision. They search Google for experiences of treatments, products and services before they buy. My articles appear in Google search over 7,000 times a month and get over 400 clicks from there.
On my most-read articles, a visit typically lasts 3 to 13 minutes.
On Instagram I have 1,600 followers, 82 per cent of them women. My largest follower cities are Helsinki, Espoo and Lahti. In the past four weeks my Instagram content reached over 120,000 accounts.
In the comments, people ask about the prices and availability of the products and treatments I feature, such as hair extensions, botox and women’s hormonal health. They ask about my looks and how I achieved my results, and whether I know if a product or treatment works. Followers request content on specific topics, share their own experiences and give each other beauty tips.
Source: Meta Business Suite, 1,576 followers, November 2026.
Source: Meta Business Suite, 1,576 followers, November 2026.
Q&A
Yes. Beauty, fashion and fitness products, health tech, aesthetic treatments and wellness destinations are welcome. Email me first.
Always. Paid collaborations, affiliate links and gifted products are clearly marked.
Finnish and English.
I work as an editor-in-chief and do advertising agency work. I’m also a fine art printmaker, I draw from life and play the electric bass, double bass and violin. I have four cats and I ride horses. I love coming up with cool things with other people and enjoying life. Then again, there’s always a way to turn these into a test 😉
Get in touch
The quickest way to reach me is on WhatsApp. You can also email me at [email protected].
